Insights

News, thoughts and advice from Team Wired

From industry articles to blogs about our latest work, you can take a look and get to know us a little bit better right here.

5 Lessons in Web Design

5 Lessons in Web Design There are few things we love more than strong website design and The Great British Bake Off….and they have more in common than you might… READ NOW

Up Your SEO Game for Black Friday

Up Your SEO Game for Black Friday The holiday season is crucial for a successful year. During these months a large chunk of revenue is expected, so it is important… READ NOW

7 Ways to Build Your Brand Using Your Website

7 Ways to Build Your Brand Using Your Website Building a brand can be a tricky business, but luckily here at Wired Media we have plenty of experience with branding,… READ NOW

What is SEO?

What is SEO? We often find that when we talk to new clients about the services we offer and how we can help. One questions pops up more than most. READ NOW

How Getting Reviews Will Get You More Bookings

How Getting Hotel Reviews Will Get You More Bookings Inviting a blogger to review your hotel can do wonders for your bookings, but why? Read on to find out how… READ NOW

7 Reasons Why Websites Fail

7 Reasons Why Websites Fail 1. Ignoring mobile compatibility Mobile and tablet searches now account for over 50% of visits to hotel websites, so it is imperative that people can… READ NOW

3 Ways to Successfully Pitch to the Press

3 Ways to Successfully Pitch to the Press When doing PR, you must always be careful when approaching press. Think about it, press get inundated with thousands of emails from… READ NOW

8 Outdated SEO Methods

8 Outdated SEO Methods Keep up to date with the SEO Algorithms SEO is changing all the time and just when you feel like you’re finally ahead of the curve… READ NOW

5 Must-Haves for Profitable Hotel Web Design

5 Must-Haves for Profitable Hotel Web Design Wireframes Start with the basics. Wireframing is a fundamental part of our hotel web design process to ensure that your final website… READ NOW

10 Simple Steps to Great Web Copy

10 Simple Steps to Great Web Copy 79% of people skim read when reading online, so keep it short, simple and easy to follow. Think about how you use the… READ NOW

How To Launch a Summer Online Marketing Campaign For Your Hotel

How To Launch a Summer Online Marketing Campaign For Your Hotel If you haven’t got yourself a sassy summer campaign for your hotel in the pipeline already, you’re probably just… READ NOW

Our Top Five Hotel SEO Tips

Our Top Five Hotel SEO Tips Google is a tricky beast. We need it now, more than ever, in order to bring in customers and fill bedrooms but for some reason… READ NOW

What Should You Do in a PR Crisis?

What Should You Do in a PR Crisis? At some point within your career in hospitality, you will have to deal with a bad press article, review or feature, it’s… READ NOW

5 Tips for Driving Engagement

5 Tips for Driving Engagement to your Website In recent years, hotel social media marketing has become the most popular tool for driving engagement within the content marketing spectrum. READ NOW

Facebook Advertising: Our Five Top Tips

Facebook Advertising: Our Five Top Tips If you have your own Facebook profile, you will have been the target of Facebook advertising at some point in time. In order for… READ NOW

Our Google Analytics Glossary for Beginners

Our Google Analytics Glossary for Beginners One of our latest expert feature articles explained the basics of Google Analytics for hoteliers and explained where and how to begin. However, when reading… READ NOW

How Does Your Five-Star Hotel Measure Up?

How Does Your Five-Star Hotel Measure Up? Here at Wired, we have put together a special infographic for hoteliers which details how five star hotels social media statistics vary across the… READ NOW

Redefining Digital Marketing with Google

Redefining Digital Marketing with Google With a New Year upon the horizon, we thought we’d let you in on a not so well kept secret. On Monday 29th February, Hotelympia… READ NOW