Digital Marketing

Marketing Insights from Team Wired

From industry articles to blogs about our latest work, you can take a look and get to know us a little bit better right here.

What is a Commercial Health check?

An interview with Kym Kapadia, Vice President Commercial at Michels & TaylorWe've worked with Michels & Taylor for a long time and have seen first-hand how they help hotels reach their maximum potential. When the news came out about an exciting… READ NOW

How Not to Do Influencer Marketing

How Not to Do Influencer Marketing Here at Wired Media, we appreciate that some hoteliers do not believe that social media marketing for hotels is worth it. These things you think… READ NOW

How to Make Your Brand an Insta-Icon

Setting up an account is relatively easy. Gaining followers and creating meaningful engagement? That's the tough bit. As experts in taking care of social media, this is where we can help you out. These days, people want to know more about… READ NOW

Insights into Instagram

Social media marketing can be a minefield. When should you post? How many followers should you have? Sometimes these questions can put you off getting your brand out there. The benefits of using Instagram for your business are tenfold, so… READ NOW

8 Outdated SEO Methods

Keep up to date with the SEO Algorithms SEO is changing all the time and just when you feel like you're finally ahead of the curve – BAM! Another algorithm update. While this can be entertaining as it keeps the… READ NOW

How Does Your Five-Star Hotel Measure Up?

Here at Wired, we have put together a special infographic for hoteliers which details how five star hotels social media statistics vary across the UK. We have spent months reviewing over 376 five star properties social media channels across England, Wales, Scotland and Northern Ireland.… READ NOW

Shopify Duplicate Content Issues

Getting your Shopify store to rank well in search engine results is crucial. However, a common pitfall that many Shopify store owners encounter is the issue of duplicate content. Duplicate content can negatively impact your Shopify SEO efforts, resulting in… READ NOW

10 Social Media Do's & Don'ts

Considering a huge part of what we do is to take care of social media marketing for our clients, we at Wired think of ourselves as being pretty smart when it comes to mastering the art of having online conversations,… READ NOW

Tablets Overtake Mobiles for eCommerce

Tablets are widely known to be on the rise in popularity, and research released in June highlights that tablets are taking an increasingly higher share of online traffic. In fact between Q1 2011 and Q1 2012, website traffic to… READ NOW

What Are Google SERP Features

In the vast digital landscape of the internet, Google remains the undisputed king of search engines. Millions of users turn to Google every day to find answers to their questions, products, services, and information. As a result, ranking high on… READ NOW

Marketing Predictions for 2018

This time last year, the industry was subject to a lot of chatter surrounding mobile within the hotel marketing domain. As we near the end of the year, it's safe to say that mobile dominance is showing no signs of… READ NOW

Why Your Website Needs A Blog For SEO

In the ever-evolving world of search engine optimisation (SEO), staying ahead of the curve is crucial to maintain a competitive online presence. Google, the unrivalled search giant, has always had… READ NOW