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Digital Marketing

Marketing Insights from Team Wired

From industry articles to blogs about our latest work, you can take a look and get to know us a little bit better right here.

What is a Commercial Health check?

What is a Commercial Health check? An interview with Kym Kapadia, Vice President Commercial at Michels & Taylor We’ve worked with Michels & Taylor for a long time… READ NOW

3 Mistakes You’re Making with Your Hotel Digital Marketing

3 Mistakes You’re Making with Your Hotel Digital Marketing When it comes to generating bookings for your hotel, direct is best. Why? Because large commission fees aren’t eating into your… READ NOW

7 Simple Steps to Sending Kick-Ass Emails

7 Simple Steps to Sending Kick-Ass Emails Keep it snappy 79% of people skim read when reading emails, so keep it short, simple and easy to follow. Few people sit… READ NOW

Is There Too Much Sympathy on Facebook?

Is There Too Much Sympathy on Facebook? Checking your Facebook newsfeed generally brings up a mismatch of different stories – that guy you were dating has been promoted, that person… READ NOW

The Importance Of Social Media Security

The Importance Of Social Media Security In the news this week we’ve seen yet more cases of individuals getting into hot water after being caught out on their social media… READ NOW

Top 10 Pinterest Tips

Top 10 Pinterest Tips A picture is worth a 1000 words Utilise Pinterest as a powerful tool, to promote brands, products or services Make sure all social media platforms are… READ NOW

Mobile Hotel Bookings to Boom

Mobile Hotel Bookings to Boom We are all aware of the growth in mobile and for the hotel industry it is rapidly increasing in its importance for room bookings in… READ NOW

Google Algorithm Changes

Google Algorithm Changes Google Algorithm Changes To Downgrade Sites With Copyright Notices Google has announced a controversial change to their algorithm which dictates the ranking of search results on… READ NOW

July Digital Marketing Overview

July Digital Marketing Overview Find below our round-up of the biggest or most interesting stories to come out of the digital marketing world over the month of July. O2 turns… READ NOW

Tablets Overtake Mobiles for eCommerce

Tablets Overtake Mobiles for eCommerce Tablets are widely known to be on the rise in popularity, and research released in June highlights that tablets are taking an increasingly higher share… READ NOW

Facebook iPhone App to be Given Major Overhaul

Facebook iPhone App to be Given Major Overhaul Facebook’s iOS app has a reputation for being very slow. Users looking to browse their friends’ photos or read status updates have… READ NOW

Attribution Modelling

What is Attribution Modelling? Attribution modelling is the process of understanding the purchase journey of your customers, analysing data to ensure you are investing in the right areas to… READ NOW