Digital Marketing

Marketing Insights from Team Wired

From industry articles to blogs about our latest work, you can take a look and get to know us a little bit better right here.

July Digital Marketing Overview

Find below our round-up of the biggest or most interesting stories to come out of the digital marketing world over the month of July. O2 turns to Twitter for damage limitation during network outage July was a month to forget… READ NOW

Understanding Performance Metrics In Google Ads

When it comes to running successful Google Ads campaigns, understanding performance-based metrics is important. These metrics provide valuable insights into the effectiveness of your advertising efforts, helping you make informed… READ NOW

Facebook iPhone App to be Given Major Overhaul

Facebook's iOS app has a reputation for being very slow. Users looking to browse their friends' photos or read status updates have for long been frustrated at the slow speed for which it is delivered to their iPhone, iPad or… READ NOW

Our Google Analytics Glossary for Beginners

Our Google Analytics Glossary for Beginners One of our latest expert feature articles explained the basics of Google Analytics for hoteliers and explained where and how to begin. However, when reading… READ NOW

How to Conduct Effective Hotel SEO Competitor Analysis

In the dynamic world of digital marketing, Search Engine Optimisation (SEO) has become a crucial aspect for hotels to enhance their online presence and attract potential guests. A key component… READ NOW

Marketing Predictions for 2018

This time last year, the industry was subject to a lot of chatter surrounding mobile within the hotel marketing domain. As we near the end of the year, it's safe to say that mobile dominance is showing no signs of… READ NOW

10 Social Media Do's & Don'ts

Considering a huge part of what we do is to take care of social media marketing for our clients, we at Wired think of ourselves as being pretty smart when it comes to mastering the art of having online conversations,… READ NOW

What is SEO?

We often find that when we talk to new clients about the services we offer and how we can help. One questions pops up more than most. What is SEO? SEO stands for Search Engine Optimisation, in its simplest term,… READ NOW

Optimising an Ecommerce Blog for SEO

In today's digital landscape, where online visibility is paramount for success, optimising your e-commerce blog for search engine optimisation (SEO) is crucial. With the vast array of products and services… READ NOW

The Importance Of Social Media Security

In the news this week we've seen yet more cases of individuals getting into hot water after being caught out on their social media exploits – we stop to question who else may be monitoring what we are up to?… READ NOW

A Guide on Boosting Room Occupancy

A Guide on Boosting Room Occupancy If you weren't able to make it along to the ‘Fully Booked’ seminar at the Independent Hotel Show 2015, don’t panic. We've gone to… READ NOW

7 Simple Steps to Sending Kick-Ass Emails

7 Simple Steps to Sending Kick-Ass Emails Keep it snappy 79% of people skim read when reading emails, so keep it short, simple and easy to follow. Few people sit… READ NOW