CRO Agency in Weston Super Mare

Our seasoned experts at Wired Media utilise A/B testing as a core strategy in optimising your webpage. The essence of A/B testing is to compare two versions of your website, landing page or other online materials to determine which performs better. We develop variations of your digital content, presenting different options to users to gain insight into which version delivers a higher conversion rate. This service helps to eliminate guesswork, making data-driven decisions that grow your business.

Our specialist team uses advanced heat-tracking methods to understand user behaviour on your website. Using sophisticated technologies, we collect data about where users click, how far they scroll, and what areas attract the most attention. Armed with this information, we can further optimise your webpage to improve user experience, and in turn, increase conversion rates.

As part of our comprehensive CRO approach, we examine how your webpages perform across different browsers and devices. We identify any issues or inconsistencies which could be causing friction for users and contribute to lower conversions. This means that whether your audience is using desktop, mobile, Chrome, or Firefox, we ensure a seamless user experience.

At Wired Media, we employ Google Analytics to gain a deeper understanding of how your users interact with your site. This powerful tool provides insights on user demographics, behaviour, and more. By leveraging this data, we can work towards refining your digital marketing strategy, resulting in consistent conversions and business growth.

We understand the role of phone calls in driving conversions, hence, we provide comprehensive phone call tracking services. This allows you to discover the source of your calls, monitor call quality, and even record calls for training and improvement purposes.

Ensuring the accuracy of data is of paramount importance in conversion rate optimisation. At Wired Media, we deploy stringent methodologies to ensure the data we gather is accurate, free from errors and bias, and meaningful for your business.