Public Sector PPC Agency
Data Driven Public Sector Pay Per Click that provides a high ROI
PPC (pay per click) is a cost-effective method of generating highly engaged traffic to your public sector website to help drive more leads and increase conversions.
Our Public Sector PPC Services
Google Ads
For public sector businesses, advertising on Google is a must. With more than 3 billion internet searches made every day, serving ads to users searching for relevant keywords is a sure way of getting your products in front of potential customers – trust us: it works.
Landing Page Optimisation
With our in-house team of web designers and developers, we can craft conversion rate-optimised landing pages for your public sector PPC campaigns. PPC visitors behave differently to organic visitors to your website, so a carefully designed landing page can mean the difference between a clicker and a customer.
Remarketing
If you’re investing in paid search to attract new guests, you’ll want to make sure you have remarketing campaigns set up. Using custom audience lists, these campaigns only display ads to users who have previously visited your public sector website and are an effective way of converting users who have abandoned their baskets.
Microsoft Ads
We love Microsoft Ads, because we often see great results such as lower cost-per-clicks, better quality traffic and higher revenue value. If you opt to invest in search advertising for your public sector website, then running ads across Yahoo and Bing is definitely something you want to consider.
Display
If you’re looking to target users at all points of their online journey, you’ll want to add display ads to your marketing mix. These image-based ads are shown on websites such as The Guardian and are a great way of enticing visitors back to your public sector website.
YouTube
Got great video content? Then running ads on YouTube is a no-brainer. With ads costing as little as £0.01 per view, YouTube campaigns provide a great way of promoting your products to in-market, captive audiences en-masse.
Other Public Sector Services
SEO
Our dedicated in-house SEO team can provide everything from technical analysis and migrations to keyword research, copywriting, content marketing to link-building campaigns, getting you to the top of the search results and driving targeted inbound traffic to your website, generating more ROI.
Paid Social Media
Our social media specialists have worked with public sector businesses, both big and small, to devise and implement effective social media campaigns that achieve clients’ objectives.
Web Design
Our skilled team of web developers and designers have designed and developed hundreds of websites for the hotel industry, designed with your target audience in mind to drive traffic to your website and increase your conversion rate.
Your Team
Get in touch with us and we’ll get back to you within 24hrs
Get in touch today and one of our experienced team will arrange a call to discuss your Hotel’s requirements. Take advantage of our free strategy consultation to help you understand our services and how we can help you grow.
GET IN TOUCHPublic Sector PPC Insights
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