DATA-DRIVEN PPC

Smarter PPC Management. Stronger Return on Investment.

Turn market opportunity into predictable demand and clearer returns with a PPC Agency serving Plymouth

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BUTCOMBE BREWERY CASE STUDY 124% increase in website conversions View case study →

“Joel is an expert in managing PPC ... always going beyond to deliver the best for us.”

Amanda Woollaston Coveya · Google review
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  • 25+ years' experience
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  • UK-based senior team

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Trusted by ambitious brands

Mick George Butcombe Red Paddle Co University of Oxford
MICK GEORGE 56% lower PPC cost per click View case study →
RED PADDLE CO 124% more website goal conversions View case study →

PPC management services for Plymouth businesses

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Google Ads

Our PPC specialists will work on the parts of your Google account that influence customer response. We’ll improve search targeting and adverts, use relevance and Quality Score diagnostics to investigate weaker areas and advise on landing-page performance. Enquiry quality, sales value and acquisition costs guide changes aimed at profitable growth.

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Microsoft Ads

Our Microsoft Ads team will help you generate business from relevant Bing searches. We’ll manage targeting and adverts, review landing pages and assess enquiries or orders alongside costs. Clear reports help you understand which campaigns bring valuable customers and where further investment could support growth.

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Paid Social Media

Introduce your products or services through clear social advertising. We’ll develop useful messages and images, connect them to relevant pages and test content and audiences against customer results. Enquiry quality, purchases and sales feedback help us improve the campaigns and focus your budget on business growth.

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AI Ads

We’ll advise on eligible ChatGPT ads or other available paid AI options that could help customers discover your business. Our team can prepare accurate messages, manage campaigns and review enquiries or sales against spending. Clear results help you understand where the activity contributes and whether the return supports further investment.

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Remarketing

Help previous visitors return to products or services they are still considering. We’ll use relevant reminders and useful information, with consent, exclusions and frequency controls. Reviewing enquiries and sales helps us improve results and keep follow-up appropriate as customers progress towards choosing your business.

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Data Analysis

Connect campaign results with the customers and sales your business records. We’ll review conversion tracking, explain attribution differences and investigate gaps or duplicate events. Clearer enquiry quality, order value and acquisition costs help us plan account improvements and show what your advertising investment delivers.

Red Paddle case study

 

Fox Davidson case study

 

Yves Delorme case study

 
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Red Paddle case study

Red Paddle Co wanted a closer connection between website development and digital marketing as the business grew. We worked with its team to address website issues, improve the customer journey and shape marketing activity around commercial priorities.

Across the wider programme, organic sessions increased by 60%, PPC cost per click fell by 56% and website goal conversions rose by 124%. Average session duration increased by 24%. Coordinating development and marketing helped the team improve how people discovered the range and moved through the website.

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60%
More organic sessions across the project
56%
Lower PPC cost per click
124%
More website goal conversions
24%
Longer average session duration
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We have been working with Wired on SEO, PPC and also web development and have been very impressed in all areas. We have seen great results in our presence on Google and a big increase in overall sales. The team are also a pleasure to work with.
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Chloe Sapsford, Yves Delorme - ★★★★★ Google Review

PPC for Plymouth that connects customer intent with commercial growth

Set the priorities around your business. We work with your Plymouth business to understand the products, services and customers worth growing. Margins, customer value and fulfilment capacity help us agree campaign goals and a sensible acquisition cost, with coverage based on where you can deliver the offer.

Support different kinds of customer decision. Our clients include Red Paddle Co and Fox Davidson, both with a business presence in Devon, alongside Yves Delorme. Equipment purchases, mortgage enquiries and homeware choices need different information and reassurance before a customer takes the next step.

Improve the route from advert to action. We review search terms, messages and targeting, using Ad Rank and Quality Score diagnostics where useful. Landing-page clarity, page speed and mobile usability help the website turn relevant interest into an order or a useful enquiry.

Understand the outcome behind the numbers. We check tracking and conversion definitions, explain attribution differences and assess available sales value or enquiry feedback. Reviewing quality and acquisition costs together gives you a clearer basis for deciding which campaign or website improvement to test next.

Discuss your Plymouth PPC priorities

Tell us where you want growth and which customer actions matter most. We can review campaigns, landing pages and measurement, then agree practical tests around acquisition costs and the value of the response.

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