PPC Agency in London

Build Revenue Streams Through Data-Focused PPC

 

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Pay Per Click Services In London

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Google Ads

Experience the power of Google with our dedicated Google Ads service. We specialise in creating targeted advertising campaigns that engage potential customers and ensure maximum reach. Our technically proficient team develops Google Ads strategies that attract valuable traffic to your website. We optimise your campaigns using relevant keywords, efficient targeting methods, and captivating ad copy to position your business at the forefront of Google searches.

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Microsoft Ads

Capitalise on the arena of Microsoft advertising with our Microsoft Ads service. We create and manage bespoke campaigns designed specifically for the Microsoft platform to broaden your reach. Our team meticulously optimises your campaigns, focusing on ROI and conversion, drawing massive attention from Bing, MSN, Yahoo and other Microsoft networks.

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Paid Social Media

Get ready to make your mark on multiple social media platforms. Our Paid Social Media service is tailored to optimise your brand’s presence on Facebook, Instagram, Twitter, LinkedIn, and more. Whether your goal is increased traffic, improved lead generation, or wider brand recognition, we make it possible with strategic campaigns that engage your target audience.

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Display Ads

With our Display Ads service, your advertisements will be showcased across various online platforms, grabbing eyeballs like never before. Our team focuses on the use of engaging visuals and compelling content to captivate the reader’s attention and direct them to your services or products.

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Remarketing

Our Remarketing service is designed to reconnect with your past website visitors. By showing targeted ads to users who have already interacted with your website, we boost your conversion rates and enhance brand recall.

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Data Analysis

We base our strategies on insights sourced from data analysis. Our team delves in-depth to understand user behaviour, customer journey, conversion data, and performance metrics. This understanding allows us to refine your PPC campaigns and deliver tangible results.

Case Study: London Based Florist

PPC Campaigns In London

Background

Paul Thomas Flowers, a luxury florist based in London, approached us with concerns about the performance of their PPC campaigns. One of the major issues was a broken tracking setup, which was significantly affecting the accuracy of performance reporting and limiting the effectiveness of automated bidding strategies. Additionally, the account structure, ad copy, and location targeting were not aligned with the brand’s premium positioning or key service areas across London. Campaigns lacked focus, and performance was stagnating.

56%
Increase In Clicks
67%
Increase In Sales
32%
Increase in Conversion Value
85%
Increase In Data Visibility
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Our Approach

Our first priority was to resolve the tracking issues to ensure all campaign data was recorded accurately. Once fixed, we were able to gain meaningful insights into performance and apply smarter optimisation techniques. We then reworked the ad copy to better represent the brand’s high-end floristry services, and refined the location settings to target affluent areas across London more precisely. We introduced Performance Max campaigns to extend reach across multiple Google platforms, while also advising on improvements to the website’s speed and mobile experience. These changes led to a sharp improvement in lead quality, more efficient use of budget, and stronger overall campaign results.

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Joel Green masterfully optimized our Google Ads, resulting in a remarkable increase in traffic. His expertise and strategic adjustments made a significant and measurable impact. we would highly recommend them.
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Jack Chandler, Switch Health

Bespoke Pay Per Click Campaigns Across London

Digital prowess: Working with a PPC agency like Wired Media provides your business with access to digital marketing professionals with extensive knowledge and experience. These specialists continuously track your campaign’s performance, conduct necessary alterations, and optimise it to deliver maximum return on your advertising spend.

 

Geographical Advantage: With offices in London, Wired Media holds the unique insight into the local market trends, tastes, and preferences. This allows us to create truly personalised campaigns that resonate with local consumers and drive better results.

Comprehensive Solution: With a PPC agency, you get a holistic digital marketing solution. From Google and Microsoft Ads to Social Media and Display Ads, we manage it all. Your business benefits from consolidated, cohesive campaigns that enhance overall online visibility and boost your brand reputation.

 

Data-driven Approach: A PPC agency leverages the power of data analytics to design and refine campaigns. Data analysis offers insights into customers’ online behaviour, preferences, and expectations. These insights are then used to create customised ad campaigns that meet unique business goals and expectations. This data-driven approach ensures precision targeting, maximising the efficiency and effectiveness of your marketing spend.

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Local PPC Campaigns In London

London: A Global Metropolis: London, the capital of the United Kingdom, is a sprawling metropolis with a population exceeding 9 million people, making it one of the largest and most diverse cities in Europe. Known for its rich history, cultural heritage, and economic power, London stands out as a global hub for finance, culture, and politics. The city’s diverse population and high tourist influx make it a prime location for businesses targeting a wide range of demographics, from high-net-worth individuals to young urban professionals and multicultural families.

 

Business Landscape in London: The economic environment in London is highly dynamic, with key sectors including finance, creative industries, technology, and tourism. The city is home to the London Stock Exchange, numerous multinational corporations, and a booming tech scene, particularly in areas like Shoreditch’s Tech City. Additionally, London’s status as a cultural capital is supported by its fashion, media, and arts industries, which are centred around areas like Soho and the West End.

Targeting Opportunities for PPC in London: In London, PPC agencies have the opportunity to target an exceptionally broad and affluent market. Luxury brands, financial services, and high-end real estate firms can particularly benefit from PPC campaigns tailored to reach affluent professionals and international businesspeople. Similarly, the vast array of cultural activities and dining experiences in the city offers fertile ground for targeted advertising in the hospitality and entertainment sectors. The extensive public transport network also allows for effective local targeting within different boroughs, enhancing the reach of local businesses.

 

Benefits of Localised PPC Campaigns: Utilising localised PPC strategies in London allows businesses to effectively segment their marketing efforts to address specific neighbourhoods or cultural groups. By incorporating local landmarks, events, or slang into ad copy, companies can increase relevance and engagement among Londoners. Geo-targeted campaigns can be particularly effective in such a diverse city, ensuring ads are seen by the most relevant eyes, whether targeting the bustling streets of Central London or the quieter, family-oriented suburbs. This strategic approach helps businesses maximise their advertising ROI, enhancing visibility and conversions within one of the world’s most competitive markets.

PPC Insights
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London Landscapers: Ad Copy That Drives PPC Sales
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The Role of Local PPC Ads in Driving Results for Laser Eye Surgery Clinics in London
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Other Locations

PPC Industry Insights
Top PPC Missteps Gyms Need to Avoid
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Management Consultants: Strategising Success with Performance Max Audience Signals
Strategising Future Growth: Insights by a PPC Service Provider for Management Consultants In the dynamic world of digital marketing, leveraging innovative technologies and strategies is vital for those who wish to stay ahead. As platform capabilities evolve, they provide new…
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What Is Ad Rank and how does it effect your MOT Centers PPC Campaigns
PPC Basics: What Is Ad Rank and How It Affects Your MOT Centers Campaigns If you're running a PPC campaign for your MOT Centre and wondering how to gain traction,…
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Tourism Providers: Attracting Adventurers with Performance Max Audience Signals
Attracting More Tourists: Article by a PPC Growth Consultancy for Tourism Providers In an era where digital marketing strategies are evolving at a rapid pace, staying abreast of new opportunities is key to maintaining a competitive edge. For tourism providers…
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How to Create a Successful PPC Campaign for Health Clubs
Health Club PPC Budgets - News Post by a PPC Organisation for Health Clubs So, you're thinking about stepping up your advertising game for your health club? Good shout! Back in 2023, many health clubs realised the potential of pay-per-click…
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Optimal PPC Approaches for Travel Agencies to Increase Ad ROI
PPC Foundational Techniques: Enhancing Budget Effectiveness - Blog Update by a PPC Growth Team for Travel Agents In the fast-paced world of digital marketing, staying ahead means you have to make the most of every pound spent. For travel agents,…
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Enhancing Drinks Brands’ Conversion Rates Through PPC
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The Impact of PPC on a Leisure Centers Website Traffic
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Search campaigns for a Travel Agents PPC Campaigns
PPC Basics: Mastering Search Campaigns for Travel Agents Success Planning to revamp your travel agency’s marketing strategy? As the world continues to recover from the ripple effects of recent global…
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How Private Equity Firms Can Benefit from PPC
PPC Campaigns: How to Set Up Ads the Right Way - Blog Update by a PPC Strategist for Private Equity Firms If you've been exploring ways to drive growth, increase brand visibility, and generate leads online, you've probably come across…
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