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PPC (pay per click) is a cost-effective method of generating highly engaged traffic to your website to help drive more leads and increase conversions.
Google Ads
We leverage Google Ads to ensure your IT company appears at the forefront when potential clients search for technology solutions that you offer. By targeting specific keywords related to your specialties, such as “cloud services,” “cybersecurity solutions,” or “IT support,” we drive high-intent traffic to your website, increasing leads and conversions.
Landing Page Optimisation
A compelling landing page is crucial for converting clicks into clients. We optimise your landing pages to effectively communicate the benefits of your IT services, display certifications and awards, and provide clear, actionable calls to action that encourage visitors to schedule a consultation or demo.
Remarketing Campaigns
Our remarketing strategies are tailored to engage individuals who have shown interest in your services but have not yet committed. By displaying targeted ads that remind them of your IT solutions, we help nudge them back to your site to finalise their decision.
Microsoft Ads
Expand your reach with Microsoft Ads to capture additional audiences on the Bing network. This approach ensures that your IT company reaches a broader audience, enhancing visibility and attracting more potential clients.
Display Ads
Utilise display ads to showcase the technical prowess and innovation of your IT services. These ads are placed on strategic platforms related to technology and business, attracting clients who are actively engaging with industry content.
Paid Social Media
Engage directly with your target audience through targeted social media campaigns. Our strategies on platforms like LinkedIn are particularly effective for IT companies, focusing on demonstrating your expertise, sharing case studies, and discussing industry trends to build credibility and trust.
SEO
Our SEO services complement PPC by enhancing your organic search rankings. This long-term strategy increases your visibility and credibility within the industry, attracting a steady flow of traffic and leads over time.
Paid Social Media
Beyond targeted ads, we create comprehensive social media strategies to engage with your audience and position your IT company as a thought leader in the tech community. This involves sharing insightful content, participating in tech discussions, and providing valuable resources that showcase your expertise.
Web Design
A well-designed website is crucial for an IT company, as it reflects your technical capabilities and attention to detail. Our web design services ensure that your site is not only aesthetically pleasing but also optimised for user experience, with intuitive navigation, fast loading times, and clear information architecture that encourages engagement and conversions.