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PPC (pay per click) is a cost-effective method of generating highly engaged traffic to your website to help drive more leads and increase conversions.
Google Ads
We use Google Ads to ensure your funeral home appears when individuals are searching for funeral services and support in your area. By targeting specific keywords related to your services, such as “funeral arrangements,” “cremation services,” or “bereavement support,” we drive relevant, high-intent traffic to your site.
Landing Page Optimisation
A comforting and clear landing page is crucial for converting visitors into inquiries. We optimise your landing pages to communicate the dignity and care with which you handle funeral services, display testimonials from families you’ve supported, and provide easy-to-navigate contact options to arrange consultations.
Remarketing Campaigns
Our remarketing strategies gently re-engage individuals who have visited your site but have not yet decided. By displaying sensitive and discreet ads that remind them of your supportive services, we help guide them back during their decision-making process.
Microsoft Ads
Broaden your reach with Microsoft Ads to capture additional audiences on the Bing network. This strategy complements your Google Ads efforts, ensuring that your funeral home is visible across multiple platforms.
Display Ads
Use display ads to promote the respectful and caring nature of your services. These ads are placed on relevant sites to attract potential clients, enhancing brand recognition and emphasising the supportive environment your funeral home offers.
Paid Social Media
Engage with communities through targeted social media campaigns. Our strategies on platforms like Facebook are designed to share valuable information about funeral planning, grief counselling resources, and community support services, building trust and offering solace to those in need.
SEO
Our SEO services complement PPC by enhancing your funeral home’s visibility in organic search results. By optimising your content with relevant keywords related to funeral planning and services, we help attract a steady stream of traffic and increase your visibility to families in need.
Paid Social Media
Beyond targeted advertising, our comprehensive social media management helps to sensitively engage with your community. Regular updates, supportive messages, and helpful information about dealing with grief can make your social media platforms a valuable resource for those experiencing loss.
Web Design
A professional, easily navigable website is crucial for providing immediate access to information families need during a difficult time. Our web design services ensure that your site is not only aesthetically soothing but also optimised for user experience, with clear navigation and accessible contact options for urgent service inquiries.