DATA-DRIVEN PPC

Smarter PPC Management. Stronger Return on Investment.

PPC Agency serving Brighton and Hove, focused on the moments that influence action

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BUTCOMBE BREWERY CASE STUDY 124% increase in website conversions View case study →

“Joel is an expert in managing PPC ... always going beyond to deliver the best for us.”

Amanda Woollaston Coveya · Google review
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  • 25+ years' experience
  • Google Partner
  • UK-based senior team

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Mick George Butcombe Red Paddle Co University of Oxford
MICK GEORGE 56% lower PPC cost per click View case study →
RED PADDLE CO 124% more website goal conversions View case study →

PPC services for Brighton & Hove businesses

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Google Ads

Give customers searching on Google a clear reason to choose your business. We’ll improve advert messages, keyword targeting and the pages people visit, using enquiries and sales to judge performance. Testing different messages helps us understand which benefits matter to your customers and improve the return on your advertising.

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Microsoft Ads

Our Microsoft Ads specialists will develop search campaigns that explain your products or services clearly to Bing users. We’ll manage bids and budgets, refine the search terms you pay for and compare advert results. Your reports will show the enquiries or sales generated and the cost of acquiring customers.

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Paid Social Media

Find the images, videos and messages that help customers understand your business. We’ll develop social adverts around relevant product or service benefits and test how people respond. Creative decisions will use enquiry quality and purchase results, giving you a clearer view of which content helps generate sales.

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AI Ads

We can help you develop clear campaign content for eligible ChatGPT ads or other available paid AI placements. Our team will advise on the message and landing page, manage agreed advertising and review the results. You’ll be able to assess whether customers are responding and what the activity costs.

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Remarketing

Give interested customers another reason to choose you. We’ll create follow-up adverts that answer practical questions or explain a product or service benefit, with appropriate consent, audience exclusions and frequency limits. Reviewing enquiries and purchases helps us improve the messages people see when they return.

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Data Analysis

Understand how different adverts contribute to enquiries and purchases. We’ll check conversion tracking, compare results with available sales information and explain what each platform attributes to its campaigns. That helps you assess creative performance and customer acquisition costs using more dependable data.

Snow Peak case study

 

Martha Jackson case study

 

Tidelight case study

 
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Snow Peak case study

Camping and outdoor retailer Snow Peak wanted its paid campaigns to make more of its product range and brand imagery. We refined catalogue advertising around product collections, combined seasonal offers with product and brand creative tests, and used performance benchmarks to guide where to invest.

In one peak-season month, Meta-attributed purchases rose from 271 to 412 and purchase value from £42,599 to £63,527. With advertising spend approximately 17% higher than the previous month, purchase return on ad spend improved from 7.33 to 9.30 times. The results helped the team identify the creative and campaigns supporting stronger online sales.

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52%
More Meta-attributed purchases
49%
Higher Meta purchase value
50%
More Meta Ads clicks
9.30×
Meta purchase ROAS
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Have worked with Wired for several years. Great team of super knowledgeable people who have helped us level-up our website and SEO.
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Amy Bruce, Osprey Approach - ★★★★★ Google Review

PPC for Brighton & Hove that turns ideas into growth

Give a strong offer the right audience. We connect the products and services you want to grow with people who have a reason to choose them. Your Brighton & Hove PPC plan brings search intent, audience insight and commercial goals together.

Make creative work harder. A product demonstration, a useful benefit or a stronger reason to enquire can change how people respond. We test messages and creative against sales, leads and acquisition costs, using the results to develop the most promising ideas.

Carry the message through to the website. Your landing page should make the offer clear and the next step easy. We review product information, page speed and mobile usability so the attention your advert earns has a better chance of becoming business.

Understand what your budget produces. Our data specialists check tracking and help connect platform results with sales or enquiry records. Clear reporting gives you a useful view of conversion value, acquisition costs and the return on each channel.

Refine the account as you learn. We use search terms, audiences, advert relevance and conversion performance to improve targeting and bidding. Quality Score and Ad Rank help identify where paid search could work more efficiently.

Scale with a commercial reason. A creative test earns further investment when it supports the right outcomes. We review performance with your team and recommend how to grow your Brighton & Hove campaigns while keeping costs and customer value in view.

Get in touch with us and we’ll get back to you ASAP!

Get in touch today and one of our experienced team will arrange a call to discuss your requirements. Take advantage of our free strategy consultation to help you understand our services and how we can help you grow.

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Brighton & Hove pay-per-click with creative that converts

Show customers what makes the offer useful. A clear image or video can explain product use, scale or a service more quickly than a broad claim. We help shape the assets around real customer questions and a convincing reason to act.

Test a purposeful change. We agree what a new message or destination should improve, then compare its performance with the existing approach. You get a clear recommendation about what to refine and what deserves more budget.

Connect the creative with commercial performance. We look at sales value, lead quality and acquisition costs alongside engagement. That helps identify advertising that attracts valuable customers and where the website journey needs attention.

Build learning into the next campaign. Results from creative and landing-page tests inform future messages, audiences and offers. Our reporting makes those findings useful to your team so each campaign can build on what came before.

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