Paid Social Media Agency for City Councils

Social Media Services For City Councils

 

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Social Media Services For City Councils

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Facebook Ads

We take your council’s concerns beyond the boundaries of constituent meetings and notices. Captivating visuals and concise content partnered with highly-targeted ads can capture the attention of citizens scrolling through their Facebook feeds. This personalised, granular targeting helps in reaching the right demographic, whether it’s calling attention to community-centred issues, disseminating crucial information, or rallying support for civic initiatives.

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Instagram Ads

From picturesque city scapes to informative, quick-to-grasp infographics, Instagram ads present information in an aesthetically pleasing and bite-sized manner. Leveraging this platform, we can help resonate your messages with the younger, visually inclined audience.

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LinkedIn Ads

Our LinkedIn Ad services target the professionals in your city. They drive conversations around council-led initiatives, support professional networking events, and encourage businesses to participate in city development efforts.

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Audience Research & Creation

We conduct meticulous audience research to understand the unique needs and preferences of your constituents. From this, we create tailormade audiences within each social platform, ensuring your messages reach the right ears and eyes.

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Ad Copy & Creative

Our in-house team of experienced copywriters and creative designers devote their talents to crafting compelling ad copies, striking visuals, and attention-grabbing videos to succinctly convey your messages.

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Testing & Optimisation

This service furthers the efficiency of your campaigns. Through rigorous split-testing and continuous optimisation, we ensure your ads perform at their best and deliver the highest possible return on your investment.

Case Study:

Mick George

 

Case Study:

Butcombe

 

Case Study:

Red Paddle

 
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Joel Green masterfully optimized our Google Ads, resulting in a remarkable increase in traffic. His expertise and strategic adjustments made a significant and measurable impact. we would highly recommend them.
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Jack Chandler, Switch Health

Social Media Campaign Management For City Councils

Open and Communicative Governance: Social media campaigns provide a quick and easy way for City Councils to directly communicate with their constituents and share valuable information. They allow for an increased level of transparency and encourage active participation from local citizens in civic activities and issues.
 
Reaching a Younger Audience: While many conventional forms of communication may miss the younger demographic, social media campaigns help get your message across effectively to a wider and more diverse age range. This ensures all age groups within a community are kept informed about the council’s decisions and activities.

Quick and Effective Crisis Management: During emergencies or crisis situations, social media campaigns are one of the fastest and most effective ways of disseminating critical information to city residents. Paid ad campaigns ensure your important public safety messages are prioritised and reach as many people as possible.
 
Improving Public Opinion: Regular, positive communication through social media channels can help enhance the public’s perception of their local council. This can lead to increased trust, more effective two-way communication, and even higher rates of civic involvement and cooperation.

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